Ten Arguments for Deleting Your Social Media Accounts Right Now
I’ve been online for over twenty years, but I’ve always been unsure about calling what I do “social media.” Some people tell me it is, others say it isn’t. I’m not, however, on Facebook, Twitter, Instagram, or any of those platforms, so I think I’ve preserved a kind of innocence.
The arguments for staying off social media are, by now, well established. Basically it manipulates us for its own profit, making us mean, miserable, and isolated (the “social” is a bitter joke) in ways that tend to be self-reinforcing, leading to “an explosive amplification of negativity in human affairs.” The “shit machine” of social media creates a world (an economy, a culture) where “the crudest, most selfish, and least informed people” rise to the top, while “anyone who isn’t an asshole gets hurt the most.” It isn’t politically oriented right or left but “biased downward.”
We know this, but it’s like knowing all the very good reasons for becoming vegetarian and never getting around to it because so much of our environment (the economy, the culture) runs on other fuel. Jaron Lanier is a smart guy but a sketchy writer. His acronym BUMMER (for Behavior of Users Modified, and Made into an Empire for Rent) is anti-mnemonic, though he does score points for calling Facebook “an existential mafia.” But I’m left wondering how many people his arguments will persuade. Social media is an addiction, and its incentives are all skewed the wrong way. It will take quite an intervention to break the habit now.